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Is mobile-friendly update a must have ?

Is mobile-friendly update a must have ?

Because of the constantly growing usage of smartphones while searching the Internet, Google decided to enter a mobile-friendly update, which allows mobile users to find high-quality and relevant results where text is readable without tapping or zooming. What’s more, tap targets are spaced appropriately, and the page avoids unplayable content or horizontal scrolling.

        You need to realize this update affects search results in all languages and in every location. But affects only search rankings on mobile devices and applies to individual pages, not to entire websites. There is a small consolation, even if a page with high quality content is not mobile-friendly, it could still rank high.

For those who still haven’t checked if their website is mobile-friendly, Google has prepared a special tools. You can examine individual pages with the Mobile-Friendly Test or check the status of your entire site through the Mobile Usability report in Webmaster Tools.

None of our clients has to worry about this update, Light4website provides services implementing all the necessary updates on a regular basis.

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